About us :

Our aim is to create a community involving strong minded individuals by reducing the stigma surrounding mental health. Ego is often the reason individuals avoid discussing their mental health, fearing judgment. By encouraging a healthy lifestyle and reducing ego, we hope that the stigma surrounding mental health will be a thing of the past.

As two young lads who are entering their 20's, we have been exposed to the stigma surrounding mental health through our sporting careers. This modern epidemic does not only relate to sports teams but seem to correlate to all other facets of modern life. We are led to believe that our mental health struggles are deemed as a weakness. We believe that ego deters people from opening up in the fear of being judged. This is why our brand aims to encourage one to lose their ego and open up about their mental health.